The Profitable Way To Start A DJ Business In Nigeria
Do you know you can start a DJ business and become a very successful person? I have always advocated for the idea of turning your hobby into your job. This is one sure way to be a successful businessman because you will never get tired at something you love doing. In fact, it’s that love for your hobby that will make you do it at the highest and best level.
Some people love partying and playing nice songs while watching people shake their bodies to such rhythms. If you fall into this category, why not make your hobby your job by becoming a part-time or full-time DJ? This article will equip you with the know-how to get going with a Disc Jockey business. Just go on reading to the end and enjoy it while you do.
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To start a DJ business can be a fun and easy way to make some extra money, provided you have the required talent, equipment, and contacts. Though the DJ business is a fun infested business but just like every other business you need to work hard to make it through the competition in the market. t
You need to give it that professional and serious threat that every business deserves. Do well to hang on as we go through the guidelines for starting a successful DJ business in Nigeria and Africa.
Also read: How to start e-mail marketing business in Nigeria
Tips On How To Start A Dj Business In Nigeria
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Gain experience
To start a Dj business just like in all other businesses, you need experience. You need to hone your skills. For a start, you can do lots of free and volunteer works to gain experience. You can throw parties for your friends at which you DJ, or by volunteering to DJ at friend’s parties, school parties, or other parties.
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Also, it’s a nice idea to get attached to some experienced DJs and get to do some apprenticeship for the experience of it. This experience will help you perfect your skills and not falter on your going professional.
Your business plan contains vital information about your business such as the demand for your services, your target market, marketing strategies, competition, unique selling points, startup and operation costs, projected earnings, and growth plans.
Your business plan details how you intend to get to potential customers and also help you to always assess your business at intervals and make amends where necessary. This is why you need one to start a DJ business. No matter how irrelevant a business plan appears in the DJ business, it’s still a vital tool for success.
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Collect music
The act of entertaining people by playing nice rhythms to them is your job, hence, you need to always be up to date as well as still keep in touch with times past as long as music is concerned. The songs are crucial if you will start a DJ business and do well in it.
You need to have a collection of both old and new music of all genres (such as hip-hop, R&B, blues, rock, reggae, etc.) and styles (drum, bass, house, disco, trance, soul, etc.) as you will always have a diverse audience. Do well to always obtain your songs legally.
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Get the needed equipment
This is a very vital part of this DJ business. Even if you possess the best skills as a DJ, some bad equipment can just mess your output up. If you cannot buy all the equipment you need, you can do well to lease them.
You may choose to use a laptop for storing and mixing your music. In this case, you will need mixing software as well as cables for connecting your computer to the speakers.
You need to also study where you will be working as a DJ and ensure you get the particular equipment required for the environment. You cannot start a DJ business without equipment and instruments.
For instance, if you will be working in clubs or at weddings, you will need a turntable, headphones, speakers, amplifier, mixer, and lighting effects. Similarly, for karaoke, you will need a karaoke machine, microphones, speakers, CD-Gs, monitors, and a written song list.
You need to operate legally within the Geographical space where your business is located. That means you need to formally register your business name in line with all the business and tax laws of your country. Also endeavor to obtain the necessary licenses and permits where required.
Also do well to obtain liability insurance and insure your equipment against theft and liability. When you eventually start your DJ business, this will save you the stress of acquiring new equipment in the case of the above incidence.
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Complete all paperwork
Always have a legal personnel by your side to help you complete with the contracts you sign with clients. These contracts will cover issues bordering on performance length, cancellation, and payments. This will help you avoid inevitable disputes with clients.
You need to sell your market here. There are some vital means to promote your business such as the distribution of fliers and leaflets at clubs and on campuses, or better still, networking with other DJs, event planners, and other related professionals to help sell your services. You can also make demo CDs and videos, and give to potential clients.
You should not start a DJ business if you cannot market it. You have to advertise your service or you will end up playing for yourself and your family.
You can also advertise your services through the online media like the social media, blogging, paid advertising, and so on. Also do well to join professional associations to gain some vital knowledge.
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Start your DJ business
In the DJ business, one good work fetches some others. So do well to give your best when you start getting jobs as that can inspire potential clients to higher you. Always do well to deliver quality services and abide by the rule of engagement for DJs as this will enhance your professional outlook.
